A logo is not a brand. Most companies still havent figured that out. Walk into any gaming expo - PAX, Gamescom, take your pick - and youll notice something odd. The games themselves are stunning. Cinematic, immersive, technically jaw-dropping. Then you look at the booth design, the app store page, the website. And its fine. The post What Gaming and Tech Brands Can Learn from Top Design Agencies appeared first on Critical Hit.
A logo is not a brand. Most companies still havent figured that out. Walk into any gaming expo - PAX, Gamescom, take your pick - and youll notice something odd. The games themselves are stunning. Cinematic, immersive, technically jaw-dropping. Then you look at the booth design, the app store page, the website. And its fine. The post What Gaming and Tech Brands Can Learn from Top Design Agencies appeared first on Critical Hit.
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